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Webinars are fantastic. From SMB’s to large enterprises, all of them seem to identify and leverage the true advantages of webinar hosting. Reaching out to a global audience in a digital format is the coolest way to connect and grow and your business. If you’re aren’t familiar with how webinars can help you build a good business or brand audience, continue reading to get started.

A webinar in layman’s terms is similar to a seminar, except hosted on the internet. The audience connects via digital platforms that allow video and audio capabilities, enriched with other features to make the webinar engaging. Participants can share their thoughts, put-forth presentations, videos, images, run polls or surveys, or build a quick feedback questionnaire.

Based on a study for webinar effectiveness statistics, a Q & A session is the most engaging tool for a webinar.
If you’re a type that likes to use writing as a means to convey the right message, then integrated digital whiteboards would serve you great. Webinars are great to run live brand demos, in-house training sessions, building thought-leadership ecosystems, generating leads, etc.

More than 60% of marketers deploy webinars as a strong tactic to their content strategy.

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