Growing awareness of healthy lifestyle, increasing demand for smart appliances, and various product innovations are some factors that will fuel the demand for air fryers across the country through 2028.
According to TechSci Research report, “United States Air Fryer Market – Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The United States air fryer market is anticipated to project robust growth in the forecast period because of rising health awareness, increasing demand for oil free food and changing lifestyle., New product launches with new smart connected features by various competitors is a prominent trend that is anticipated to affect new product launches throughout the projected period.
Air fryers have recently acquired popularity due to increasing obesity rate. Obesity affects 36.5 percent of individuals in the United States. Another 32.5 percent of adult Americans are overweight. Overweight or obese adults account for more than two-thirds of all adults in the United States.. Potatoes are the most popular vegetable in the United States, accounting for 40% of all vegetables consumed. Once again, air fryer manufacturers promote their product as a healthier way to prepare fried meals without the negative health impacts associated with oil-fried foods..
Companies are focusing on new product innovations and launches to remain competitive in the market. For instance, Gourmia's latest model was unveiled at the Inspired Home Show, and it includes features like Look' N Cook windows and light, Fry Force 360° technology, one-touch cooking settings, and quick clean-up.Gourmia's latest device launch uses a combination of convection and radiant cooking to circulate hot air via halogen heating and serve food prepared in various styles. According to the manufacturer, the Gourmia Air Fryer cuts cooking time by 60% and provides “perfectly crisp exteriors with juicy tender interiors.” The device has 20 distinct cooking modes, including air-heated frying and sauteing, as well as traditional stir fry, steam, roast, grill, and bake.. As a result, demand for ready-to-eat food items is growing, promoting the growth of hotels and restaurants. Hospitals, in addition to hotels and restaurants, are reporting higher demand. Strict patient dietary requirements have required hospitals to serve meals cooked with little oil, increasing market demand for air fryers.
As a result, health-conscious people avoid consuming deep-fried dishes in favor of healthier cooking methods such as roasting or baking. However, air frying is a healthier alternative to deep and shallow frying. In air frying, raw food, such as potato wedges or chips, is heated in hot air containing fine oil droplets, which dehydrates the natural food and aims to impart the qualities of traditionally deep-fried food but with a far lower quantity of fat absorbed in the result. This makes air-fried food healthier than typical deep-fried food. However, according to the 2019 Power of Meat research by FMI – The Food Industry Association, around 61% of participant households did not have air fryers.
Browse over XX market data Figures spread through XX Pages and an in-depth TOC on the “United States Air Fryer Market”
The United States air fryer market is segmented based on product type, technology, end-use, distribution channel, region, and competitional landscape. Based on product type, the market is further fragmented into drawer and lid. Based on technology, the market is segmented into digital and manual. Based on end use, the market is segmented into residential and commercial. Based on distribution channels, the market is segmented into Supermarkets/Hypermarkets, Multi-Branded Stores, Exclusive Stores, Online, and Others (Direct Sales, Institutional Sales, etc.). The market analysis also studies the regional segmentation to devise regional market segmentation, divided among South, Midwest, Northeast, and West.
Key market players in the United States Air Fryer Market include:
- Koninklijke Philips N.V.
- De’Longhi Group
- Cuisinart
- NuWave, LLC
- Newell Brands (Oster)
- GoWISE USA
- Breville Group Limited
- Arovast Corporation (Cosori)
- Instant Brands Inc.
- Gourmia
One of the most important reasons for developing goods that replace human labor is the need for convenience. A variety of future technologies improve the efficiency and usability of kitchen appliances. The emergence of the Internet of Things(IoT) has contributed to the adoption of state-of-the-art appliances. IoT helps connect various devices, such as air fryers so that they may be controlled wirelessly from a distance. For example, Tefal's ActiFry XL Smart air fryer contains an electronic card with Bluetooth Smart technology for remote smartphone control and innovative recipe cooking. Users can choose to have Actifry's cooking parameters transferred automatically from the application for step-by-step recipes.
Customers can also request 10% free customization on this report.
“Launching new innovative products with smart technology is a significant trend that is expected to impact the air market growth over the forecast period. Increasing health awareness among people in the United States and increasing working population will positively impact the air fryer market. Due to the availability of a wide range of products to meet specific needs, as well as the growing popularity of the internet channel and seasonal sales and discounts, the market is growing at an impressive rate.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
United States Air Fryer Market, By Product Type (Drawer and Lid), By Technology (Digital and Manual), By End Use (Residential and Commercial), By Distribution Channel (Supermarkets/Hypermarkets, Multi-Branded Stores, Exclusive Stores, Online and Others (Direct Sales, Institutional Sales etc.)), By Region, Competition, Forecast & Opportunities, 2028F”, has evaluated the future growth potential of air fryer products and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in air fryer products globally.
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