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Market Outlook:

The US residential luxury bedding market was valued at USD 425.7 Million in 2018 and is projected to reach USD 542.8 Million by 2028, expanding at a CAGR of 3.1% during the forecast period. Demand for residential luxury bedding is driven by the high purchase of luxury bedding due to rising use of organic materials, increasing presence of luxury bedding products along with different functional benefits, high popularity of e-commerce, and sustainability concerns regarding synthetic fibers.

Residential luxury bedding is made of natural materials such as cotton and silk, which are anti-microbial and don’t use chemicals. They are used for decorative purposes for aesthetic beauty and comfort. Bedding and luxury sheets are less abrasive to touch and soft, due to ample threads, efficient weaving, and rawness of materials. Luxury bedding offers benefits such as peace of mind and aids in deep sleep, which is expected to be a major factor for increasing the demand among consumers, which in turn, drives the residential luxury beddings market.

Market Dynamics

Different brands of luxury bedding offer luxurious options under the organic collection. Organic luxury bedding products are expected to be extremely comfortable, due to use of low chemical additives. These luxury bedding products are naturally grown, free of toxic pesticides, and undergo an environmentally safe bleaching, dyeing, and finishing process with conventionally grown cotton. Organic luxury bedding is expected to provide several benefits such as quality sleep from organic luxury bedding. Thus, consumers are majorly spending on residential improvement and remodeling by the use of luxury bedding products made from organic materials, which is expected to fuel the market.

Presence of luxury bedding products along with the functional benefits is aiding its performance in the industry, indicating a surge in the demand for residential luxury bedding products. Luxury sheets and bedding induce deep slumber, as they are less abrasive to touch and soft, due to efficient weaving, ample threads, and rawness of the materials. People with allergies and symptoms such as eczema often obtain relief by using luxury sheets. Luxury bedding has high air permeability and heat conductivity properties, which makes it a breathable fabric and helps in keeping warm in winters and cool in summers. Moreover, linkage between quality sleep and a healthy mind and body developed the need for investing in luxury bedding products, which is expected to drive the market.

Increasing popularity of online retailers and rising efficiency of e-commerce sites led consumers to focus less on offline stores for purchasing luxury bedding products. ​ E-commerce allows mattress and textile startups to purchase products directly from the manufacturer and sell directly to the consumer through online mode. This results into significant reduction in the price of luxury bedding products and increasing the access to a large number of people. E-commerce reduces transportation charges and increases discounts offered by online channels, which helps in retaining consumers and leads to the growth of the market.

Synthetic fibers have increased durability, strength, and resistance as compared to natural fibers. Synthetics are technically advanced materials designed for the modern world and provide sublime comfort and easy-care. Synthetic fibers offer benefits that suit people with hectic schedules and need bedding and mattresses. The textile industry began creating synthetic fibers as a low-cost and mass-produced alternative to natural fibers.

Sheets and other luxury bedding items are priced high, based on the raw materials used in the manufacturing process. High thread counts, materials like Egyptian cotton, and other high-quality materials increase the cost of manufacture including labor costs and the price is passed to the consumer for high quality bedding and sheets. Luxury bedding and linen sheets with high thread count is expensive to produce, which is hampering the market.

High quality goods made with fair environmental practices are appreciated more than soft sheet sets made with chemical and cruelty-free manufacturing. Biodegradable duvets and certified-organic bedding are gaining traction. Apart from manufacturing premium eco-friendly products, a large number of companies are partnering with environmental-protection groups to promote social action, be it planting a tree per purchase, exploring alternative energy options, or minimizing water consumption. Awareness regarding good environment practices acts as an opportunity for the market.

Key Market Players Profiled in the Report

  • Boll & Branch LLC
  • Brooklinen
  • Crate & Barrel
  • Cultiver Goods Pty Ltd.
  • Frette
  • Linoto
  • Pacific Coast
  • Parachute Home
  • Peacock Alley
  • Serena & Lily Inc.
  • WestPoint
  • Williams Sonoma Inc

Competitive Landscape

Prominent manufacturers operating in the US residential luxury bedding market include Serena & Lily Inc., Peacock Alley, CRANE & CANOPY INC., BEDLAM, Parachute Home, Boll & Branch LLC, Frette, Brooklinen, Linoto, Cultiver Goods Pty Ltd., Williams Sonoma Inc, Crate & Barrel, WestPoint, and Pacific Coast.

These companies are considered as key manufacturers of the US residential luxury bedding based on their revenue, research & development (R&D) activities, regional presence, and supply chain management system.

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