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Waterborne diseases are a critical healthcare challenge. As per a United Nations and World Health Organisation (WHO) report, approximately 85,700 children under the age of 15 die due to diarrhoea caused by consuming contaminated water. Moreover, about 2 billion people live in countries stifled with water issues. Microbial contamination of water can also cause polio, cholera, hepatitis A, typhoid, and dysentery. In these circumstances, the demand for water purifiers has multiplied over the course of years. Next-gen reverse osmosis (RO) water filters have gained notable traction in the recent past. Their high-quality filtration, including that of hard water, has made them very lucrative for household usage. Moreover, many industry stakeholders are introducing more advanced water purifiers with refined filtration, remineralisation features, and notifications for maintenance. The cumulative force of these factors is leading the global water purifier market to fruition.

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Incessant Rise in Waterborne Diseases to Aid Global Water Purifier Market Expansion

Even to this day, access to clean and healthy drinking water is not universal, especially in low-income economic regions. Due to this, the occurrence of waterborne diseases has been increasing rapidly across the globe. Many governments, healthcare agencies, and other industry stakeholders are actively working to curb this mounting healthcare challenge. Growing awareness regarding waterborne diseases, relative increment in disposable incomes, and installation of clean drinking outlets in public places have been critical in boosting the sales of water purifiers. Many public parks, malls, museums, and theatres now provide clean drinking water. These trends are expected to aid exponential growth in the global water purifier market.

Advancements in Water Filtration Technology to Boost Sales in Water Purifier Market

Lately, robust tech innovations have significantly amplified the viability of consumer goods. Many leading industry participants are offering smart water purifiers with advanced features to boost user convenience, efficiency, and water quality. These next-gen devices conduct water purification in multiple stages to target different types of germs and impurities. Moreover, these smart filters can monitor mineral content in the water. They are also equipped with timely alerts to ensure that users do not miss service and maintenance cycles. Manufacturers are aiming to leverage these cutting-edge technologies to gain a stronger market presence. The global water purifier market is expected to grow rapidly in such a business environment.

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Asia Pacific Maintains its Leadership in Water Purifier Market on Account of Rising Cases of Waterborne Diseases

Government bodies and healthcare agencies in the developing economies in Asia Pacific have taken serious cognizance of the increasing cases of waterborne diseases. This has translated into a considerable burden on the healthcare system of these nations. For example, about 37 million people living in India are critically affected by waterborne ailments every year. These situations can worsen due to the growing population in the region. As more people become aware of these health challenges, the growth prospects of the water purifier market in Asia Pacific are projected to multiply in the forecast period.

Major Market Participants

The most prominent entities currently operating in the global water purifier market are General Electric Company, Pentair PLC, A. O. Smith, Unilever PLC, Panasonic Corporation, LG, and Kent RO Systems Ltd.

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