When it comes to video marketing for business, youTubeMastery and Monetization Review have only about 10 seconds to grab the attention of the viewer. Most of your viewers will click to the next video in less than 10 seconds if they do not find something interesting in your video. If you are not able to sustain the audience's attention within 30 seconds, you will lose a third of them.
By the time your video is at one minute mark, nearly half of your audience will have moved on. You will have lost 60% of the viewers within two minutes of your video. These statistics stay the same regardless of the length of the video. If you want to retain most of your audience, follow these tips:
Give them what they want Many marketers have trouble finding out what the consumers really want. Often, what you think your customers want and what they actually want are two different things. All customers want to know is what you can do for them. If your video fails to answer that question, you will definitely loose views.
To get a good perspective on what the customers want, imagine yourself in their shoes. Ask yourself how you can make their life better? How do your products or services improve the quality of their life? Your website should achieve the following things:
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