Every digital marketing campaign relies on video. Without it, your online marketing efforts may go unnoticed.
Given that the average internet user spends 100 minutes per day watching videos, and 54% of consumers prefer to transact with businesses that showcase their products or services through video. The use of video in marketing has become a defining tool for current and future generations.
When it comes to learning about a product or service, nearly 70% of people prefer video content over text. Unfortunately, 64% of marketers consider video to be the most difficult type of content to create. Nevertheless, you may be missing out on opportunities if you don't incorporate business video content into your marketing plan.
After you understand the importance of a video marketing campaign, let's figure out what you can get from a video production company like https://www.doublejump.media/
If you have never worked with a professional video production studio before, you may be unfamiliar with the steps involved or the various services offered. This manual includes all of that information and more.
What to Expect
Each client is unique, with a different goal and vision for their video. A good video production service will work with each client from the beginning to the end to make their vision a reality. Video production is not a one-size-fits-all Endeavour and should not be approached as such. A preliminary or discovery call with the client is a good place to begin. The production company should ask you questions and listen to what you want as a client. When looking for Hong Kong video production, visit Lime Content Studios. They are providing the best services on the market.
When you hire a video services company, you can expect to go through six major stages:
- Conceptualization
- Preparation
- Acquisition
- Production
- Post-Production
- Finalization
Pre-production includes the steps of conceptualization, preparation, and acquisition. It is the time to plan out ideas and how to execute them; write scripts and shot lists, and acquire locations, talent, props, and so on. These pre-production steps are required to lay a strong foundation for your project.
Production: We reach the “lights, camera, action” stage of the project during production. This may appear to be the most exciting part of the project, but without proper planning, it can be quite stressful. Pre-production is an essential part of the process, and a video production company can assist you with it.
Finalization: The video “comes to life” during post-production and finalization. This is the stage at which the video is edited together, and you will go through several rounds of revisions to arrive at the final cut. Finalization adds the finishing touches, such as audio, color, and delivery.
Each project is different, but the majority will follow this process. It may appear daunting, but a video production partner will be with you at every stage of the process. For more details on Hong Kong video production, contact Lime Content Studios.
