You have a brand new website up and running. It looks fantastic and offers website viewers everything they could want and need from your brand. You are thrilled with the way it turned out. You're not “done” though. In fact, you are never actually finished with your website. All websites need regular upkeep from a company that handles affordable web development in Oregon. Regular monitoring and maintenance of your website is absolutely essential in order to keep it running smoothly in the long-term.
The same team that develops your website can also keep it up and runnings for years to come. There are quite a few tasks that should be done to keep your website running smoothly. These include:
If your website goes down, it needs to be back up and fixed ASAP. The most time-sensitive of these are website security updates and patches. Without these, your website has the potential to be an actual danger to those who visit you and try to purchase your products.
Beyond this, those running your website will check that all of your pages are loading without errors, run a backup and make sure a previous version of your site is stored, and make updates to website software and plugins. They will also check that all of your forms are running properly, remove any spam comments from pages and posts and check that your pages don't have any broken links that lead website viewers to 404 errors.
Each month, this team will check the load speed of your website and ensure that nothing is slowing it down and review your security scans and make sure nothing is out of place. They will also analyze website statistics from the previous month.
Every three months, your website team will review your website design and structure. Is there anything that can be improved? They will also check the graphics and images. Should anything be updated or replaced? Beyond this, they will review all of your SEO and meta titles and descriptions to ensure they are as effective as possible. They will test your website on all devices, like cellphones and tablets, and all browsers, like Chrome and Safari, to see if it displays correctly to everyone. Quarterly, they will also restore a previous version of the website to check your backup health.
Some tasks need to only be done every once in a while, like once a year. They will ensure that your website domain name is renewed. They will update any date references to the current year. Your team will consider whether a website design update is due. They will review each page for content accuracy, grammar, typos, and relevance to your current services and business practices.
Clearly, your chosen company for affordable web development in Oregon does a lot more than just make the website and launch it live. There are many tasks to be done afterwards!