It's when you're at a social gathering, sipping a few beers in the sunshine on a Sunday and someone throws out the conversation starter question, “So Tony, what do you do?” It's that awkward time when someone asks you what you do.
When I respond, “I'm a Business Coach,” followed by, “Oh, right…uh, so WHAT is a business coach?” this is when the discomfort begins. So to put an end to any more backyard BBQ confusion, let me give you some clarity now.
A business coach is someone who functions as a coach for your company in addition to being a business consultant. You may hire personal trainers, professional sports coaches, and footy coaches, but you won't find any of these titles on the job description for a business coach.
Small business owners, on the whole, are rather effective at delivering their products or service. Whether you're a plumber, a fashion store owner, or a lipstick entrepreneur, you'll be THE greatest person to offer and sell that product. Not everyone is good at administration, though.
Other talents and abilities that you'll need to master in order to run a successful and lucrative company might appear intimidating at times. To succeed in business today, you must be an expert in sales, marketing, planning, strategic vision, efficiency modeling, training and leading teams, financial control, and so much more. It's difficult. But there is hope.
An experienced Small Business Coach has the skills, knowledge, and answers to help you grow your business further and faster.
They have a successful track record of “runs on the board” (satisfied previous clients) and, in most situations, are well-versed on how to satisfy all of your company objectives.
Business coaches build actionable plans.
Proactive business owners are interested in understanding why attaining company growth goals is important to them personally, as well as the impact it will have on their life. After all, at the end of the day, the firm owner decides how quickly and enthusiastically the objective is achieved (if ever).
Business coaching will assist a business owner in planning and prioritizing what objectives and tactics are required to get the firm closer to its objective. A business coach will meet with the company's owner on a regular basis, either weekly or monthly, to ensure they stay on track with their prior coaching session commitments.
Coaches have years of expertise on their side. They assist company owners in determining their objectives and laying out a path to achieve them. Their viewpoint on the firm may help entrepreneurs see which tasks are short-term and which are long-term goals.
Business coaches create owner accountability.
Accountability is an essential component of business coaching. A football coach would never do laps of the field for his or her team. The same may be said of a business consultant. A business coach is not a consultant. They won't perform any work on your behalf in your company. They'll encourage you to keep your promises and act as a sounding board.
Having a superb business coach is credited by many successful small company owners as being beneficial to their success. By combining the influence of a business advisory board (which serves as a sounding board for ideas and challenges in your firm), with the help of a business coach who will assist you in implementing solutions and plans developed during each monthly meeting.
