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In terms of Ecommerce, only eBay comes close to the online selling superpower that is Amazon. Yet even they can’t really lay claim to be that close in terms of sheer influence on the market. Amazon started off as essentially just an online book store yet nowadays, Amazon is an undefeatable business entity, with nearly 200 million monthly visitors and the 5th most visited website in the UK.


Why Is Amazon So Successful?



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