As a marketer, you are well aware of the importance of having a strong social media presence. With over 740 million members worldwide, LinkedIn is one of the most popular and effective social media platforms for professionals. However, managing your LinkedIn presence can be time-consuming, especially if you are juggling multiple accounts. That's where a free LinkedIn post scheduling tool comes in handy.
In this article, we will discuss the top features of a LinkedIn post scheduler tool that every marketer should be aware of.
1. Schedule Posts in Advance:
The most significant advantage of a LinkedIn scheduling tool is the ability to schedule posts in advance. With this feature, you can create and schedule posts to be published on your LinkedIn page at a specific time and date. This allows you to plan and create a consistent posting schedule, which can help you stay top of mind with your audience.
2. Save Time:
Scheduling posts in advance can save you a significant amount of time. Instead of logging into LinkedIn every day to create and post content, you can spend a few hours each week creating and scheduling posts in advance. This frees up your time to focus on other important marketing tasks.
3. Post to Multiple LinkedIn Accounts:
If you manage multiple LinkedIn accounts, a scheduling tool can help you post to all of them at once. This is a huge time-saver and can help you maintain consistency across all of your accounts.
4. Repurpose Content:
Creating new content every day can be a daunting task. A scheduling tool allows you to repurpose content and schedule it to be published again in the future. This can help you get more mileage out of your content and ensure that your audience sees it multiple times.
5. Analytics:
A good LinkedIn scheduling tool will provide you with detailed analytics about your posts' performance. You can track metrics such as likes, comments, shares, and clicks, which can help you understand what type of content resonates with your audience. You can use this information to adjust your content strategy and improve your results.
6. Integrations:
Some scheduling tools offer integrations with other social media platforms, such as Twitter, Facebook, and Instagram. This can help you create a consistent posting schedule across all of your social media accounts.
7. User-Friendly Interface:
A good scheduling tool should have a user-friendly interface that is easy to navigate. This will save you time and frustration when creating and scheduling posts.
8. Cost:
Lastly, a free LinkedIn scheduling tool can save you money. While there are many paid scheduling tools available, a free tool can provide you with many of the same benefits without the cost.
In conclusion, a free LinkedIn scheduling tool can be a valuable asset for any marketer. With features such as scheduling posts in advance, posting to multiple accounts, and analytics, you can save time and improve your results. Look for a tool with a user-friendly interface and integrations with other social media platforms to create a consistent posting schedule across all of your accounts. By taking advantage of a free LinkedIn scheduling tool, you can improve your social media presence and stay top of mind with your audience.