You wrote the title. Google changed it. I have lost count of the audits where a client sends me a screenshot with the same complaint. They s…
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Blogging
Why Google Rewrites Title Tags and How to Influence Title Links
Blogging
The 10 Words Around Your Link: How Google’s Reference Context Patent Reads Links
Most backlink audits start with numbers: referring domains, authority scores, anchor text spread. Those numbers describe a link profile, yet…
Blogging
Google’s New AI Visibility Reports Come With an Exit
Google finished rolling out something worth paying attention to on August 31: a Search Console report that finally shows you how your site p…
Blogging
Google Changes JSON-LD Parsing: What SEOs and Developers Need to Know
Google Search Central has changed the way its systems extract JSON-LD from HTML. In a recent announcement, Google said its parser will now p…
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