It's no surprise that tea is one of the world's most popular beverages. Tea is enjoyed around the fireplace, on the back porch, and in cafes and specialty shops all over the world, and is equally suited to a soothing winter warm-up or a refreshing summer refreshment. This all-natural beverage is also an obvious fit for environmentally conscious brands, but a misstep in packaging choices can mean a significant mismatch between eco-friendly buzzwords and a product's actual environmental impact. Sustainable Custom Tea Boxes are more important than ever.
Teas can be very delicate, so packaging has frequently focused on multiple layers to preserve freshness, user-friendly convenience features, and even brand recognition over the decades. But, more than ever, consumers expect environmental responsibility from the brands they support, and they are willing to try out new brands as well as new formats from familiar brands. Tea manufacturers must consider common packaging practices like these—and come up with better alternatives:
Overpackaging: Popular brands have traditionally been packaged in boxes with plastic outer wrap. Some have also added an extra layer of internal packaging. All of this extra packaging can add up to a lot of (bulky) waste.Individual Custom Tea Boxes are frequently wrapped in yet another layer of plastic.Strings and staples: Many Custom Tea Boxes have strings for ease of use and extraction, which are sometimes attached with staples at one end and affixed to a paper "handle" at the other.Custom Tea Boxes: While the bags themselves are useful for managing serving sizes, they are also a source of waste.Because too much waste is generated and too few materials are sustainable, these practices can seriously harm the credibility of an eco-conscious brand. However, much of what manufacturers are attempting to achieve—high-quality tea in a convenient, environmentally friendly format—can be delivered in flexible packaging.
Teas in stand-up pouches are protected from losing volatile oils. They are user-friendly, easy to dispense from and have zippers to keep freshness longer. Compostable materials increase the benefits by allowing the package to be discarded responsibly.Plant-based plastics that are biodegradable/compostable are a better choice for individually wrapping teabags and are an excellent solution for whole leaf tea selections.Teabags made of biodegradable paper (no staples) can be thrown away in their entirety in the compost pile.Your customers will appreciate curling up with a good book and a soothing cup of tea while also reducing their environmental impact. Give us a call or send us an email to get started on your Custom Tea Boxes solution!
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