Is Your Corporate Logo Embroidery Digitizing-Ready?

Anyone with a retail business of any sort, be it a bar, restaurant, store, or other retail establishments, should take the time to invest in quality logo design and business logo shirts. This is important for the branding of your store, recognition of your staff, and can be a means of free advertising.

In the past years, logos were not much in demand. But the trend is changing. Logos are becoming more and more popular. You can see logo embroidery everywhere on clothes. They can be put on any garment to enrich your style. They are of so many types that you have the opportunity to choose the one that suits you most. You can vary the size, shape, and colors. You can do almost everything from putting your personal or firm name on your hat to choosing from over thousands of logo embroidery designs. Sweatshirts, t-shirts, hats, etc. are perfect for attaching logo embroidery designs.

But how often do you think companies get their logos designed, keeping in mind they are easy to embroider? Almost never! The fact is that almost all logos are created focusing on the various print and web mediums, but no thought is given on how it is going to look if sewn out. Logos are always planned around thinking about how they will look like when printed, but the real twist comes when the logo has to be put on employee\'s t-shirts, caps, or even promotional giveaways.

This can be really worrisome for the companies and their brand managers taking the inconsistency of the logo that will creep up into their marketing efforts if it does not come out looking like the original artwork.

Here are a few common logo hiccups every logo embroider digitizing service provider comes across at least once during their operation and here are a few solutions for the same

Small or Too Much Lettering

If your logo embroidered design has very small lettering, you need to reconsider the size of the artwork. At times, increasing the logo size provides enough breathing space for every alphabet to be formed neatly and your message to read out loud and clear.

However, if that does not help your situation, or you have too much text that can possibly be recreated in embroidering, you need to consider screen-printing. This would mean cutting out the cluttered part of the design and embroidering the rest of the artwork. Although, you should remember that the printed portion can wear out sooner with time than an embroidered piece. This is an important aspect that you need to discuss with your logo embroidery service provider.

Gradients

Gradient effects can be easily recreated in an embroidered piece. However, they require ample space to be sewn. Most gradients will require vast areas, as the colors not to blend in well for a smooth transition effect. If your gradient goes on from say a purple to turquoise, which cannot have any color blend, a change in design needs to be done.

Multiple Borders

Three or more borders or shadows might look fascinating in print, but they can cause great havoc upon digitizing. When working with letters that are of minimum size, the logo design needs to be simplified for elements that are too thin to embroider as well as to fix distorted letters. Letting the company know that your logo will be used for embroidery will ensure that your embroidery digitizing experience goes smoothly in the future.

At Graphic Stitches, we offer top-quality embroidery services, specialising in fine detail and lettering designs. We have 15 years of experience and are one of the leading embroidery stores in Perth that ensures your logo is displayed in high-quality embroidery. You can count on us for impeccably digitized artwork at the most competitive rates and on-time delivery.