Mobile App Usage and Growth Statistics for 2023 and Beyond
Marketing

Mobile App Usage and Growth Statistics for 2023 and Beyond

masterinfotech
masterinfotech
3 min read

In this post-pandemic era, when everything has already migrated online or is shifting, it is no wonder that mobile phone sales are booming. 

It's no secret that mobile app development companies are thriving in an era where there are more than 6.3 billion smartphone users.

An enormous shift in customer behaviour that has occurred since the pandemic started has compelled businesses in many industries to rethink their business strategies. It has become clear how crucial digital transformation has become as we have all started to adjust to our new world. 

Global lockdowns caused a lot of concern for many companies, but other business saw it as an opportunity to change course and offer their customers more. 

The fact of the issue is that maintaining a mobile presence is now essential for survival.

Why only Mobile App Development?

 The increasing demand for mobile app development over the past few years is due to the fact that the demand for mobility solutions are increasing day by day.

Here are the stats that prove the growing need for mobile app development.

 Smartphone User Base

Since the invention of smartphones, the number of users has increased by 0.3 to 0.6 billion annually. The number of smartphone subscribers has increased from the initial 3.6 billion users in 2016 to the most recent 6.6 billion subscribers estimated in 2022, and is predicted to reach 7.7 billion subscribers by 2027.

 Users of Mobile Devices: Android vs. iOS 

1 International Market 

Android consumers unquestionably dominate the market when it comes to the rivalry between Android and iOS mobile phones, with 72.2% of the global market share. 

2 In the US market 

iOS has a larger market share than Android in the US, accounting for 57% of all mobile device users in the country.

But what do people do on their phones?

As per a study, 88% of mobile phone time is spent on apps.

So, in order for your company to remain competitive, it must consider mobile app development.

1.Google Play Store

In the first quarter of 2022, the community identified over 2.65 million android apps with 494K+ authors in the Google Play Store alone.

2.App store 

There are currently 724K+ publishers globally and 2.11 million iOS mobile apps accessible in the App Store. Out of the entire iOS apps available on the App Store, there are roughly 221,666 games, with the rest being non-game apps.

By adopting some good practices, mobile app development can be made simpler. 

Visit Master Infotech for more such information. 

Every mobile app development company should prioritise affordable mobile app development because it increases sales and affects overall profit. 

You may quickly deliver your current consumers personalised updates about your products using mobile app development services that you have created. 

It also provides you with access to customer data and feedback that you may use to fortify long-lasting client relationships. 

A mobile app may serve as a link to your potential customers.

 

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