An impressive video is not only one that has spent an impressive marketing budget, time and efforts of a large production team. Animated doodle videos keep the audience's attention just as well. While requiring relatively low production costs. In this article, you will learn what doodle videos are and what free programs you can use to make them yourself. No need to have professional skills of an illustrator, motion designer and editor. And there are animation vs whiteboard videos common features.
Doodle Video (also called Whiteboard Video or Whiteboard Animation) is a video with deliberately simplified graphics. It demonstrates the process of applying images to a board / glass and reveals an idea or plot step by step.
Where are doodle videos used?
Imagine you have a difficult idea to explain. You pick up a piece of paper or stand in front of a blackboard and begin to sketch out causal relationships, highlight important points. And it emphasizes numbers.
This is the essence of doodle videos, which are one of the visual formats for explainer videos. 'Doodling' in English means "drawing pictures while thinking." In other words, these are the same scribbles that you scribbled on the margins of your notebook during lectures at the university. They help you remember information better.
In contrast, in a doodle video format, the drawings are thoughtful and follow the storyline. However, their style, reminiscent of the very notes, allows you to quickly assimilate information and draws attention to the process of explanation. This probably explains the high engagement rates for viewing, and the trend towards using this format for marketing purposes.
Doodle roller painting can be done on different surfaces (chalk on a white / black / green board or a marker on glass), in monochrome or color. Sometimes the video is accompanied by animation effects.
Most often, doodle videos are used to explain complex products and concepts (especially in IT or education), as well as to present new products. It is also a fast way to produce content for ad campaigns or social media, and many people use this tool for their day to day communication tasks.
Approaches to Doodle Video
Depending on your goals, budget and amount of free time, you can choose whether to order a video from specialists or do it yourself.
Order from a production studio or from a freelance designer. Having studied your tasks and audience, specialists will offer you several concepts. They will think over the script and completely take over the production process with professional voice acting. They will create illustrations and non-standard animation elements. You can order such a video by contacting studio production. It employs a staff of creative professionals, including motion designers. The project budget depends on the complexity. You can calculate the cost of production by contacting the managers.
Do it yourself using specialized programs. In this case, you will need not only to think over the plot and storyboard, but also to deal with the specifics of the services. As well as record or order voice acting separately. Most programs are geared towards newbies, which means they are intuitive and easy to use. But you will most likely need to test several different services to decide which one works best for you with https://explain.ninja/.
Doodle video creation services
There are many services on the market for the production of hand-drawn videos. The difference lies in the set of basic tools, the amount of available image library and the payment system. Below we will look at the possibilities of free versions of several programs for quickly creating a high-quality doodle video.The service allows you to easily produce explanatory videos on a white background, and provides an audio-accompaniment function for the video sequence. In the free version, only automatic voice acting in English is available. To record your own voice, you need to purchase a paid subscription.
Of the minuses - a limited number of storylines, which significantly narrows the possibilities for the implementation of unusual ideas.
Sign in to leave a comment.