Digital Marketing
Optimize Google Shopping Ad Campaigns by fixing Ad Anomalies
Ad, Price, & Revenue data collectively showed Competitive Pricing in Google Shopping equates to 16% lower Cost-per-Click and a 30% increase to Conversion Ra…
Business
Coronavirus Impacts on the Online Retail Industry
As coronavirus cases started surfacing in the U.S. earlier this year, many turned to the internet for information.
Business
Amazon Sponsored Display Ads – Complete Guide for 2022
Amazon offers a unique remarketing advertisement tool ‘Sponsored Display Ads’ which gives you control over who or what your ad is targeting and where your ad ca…
Business
Pros & Cons for 1P & 3P eCommerce Seller in Amazon
There are two business models or ways a retailer, manufacturer, or brand can sell their products in Amazon, known as Amazon 1P & 3P eCommerce Sellers.