Indie founder. Built two B2B SaaS companies, sold one, writing down what actually worked so the next founder doesn't have to relearn it at 2 a.m. Singapore.
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The week you start charging is the week the company becomes real. Everything before it is a hobby with a nice dashboard. How I priced v1, and what I got wrong.
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Going from one user (your pilot) to ten is harder than going from ten to a hundred. The ten-user wall and how to push through it.
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Three weeks is enough to build something that solves one problem for one person. Resist the urge to build a platform. Resist the urge to build a roadmap. Build the one thing.
A new step in the playbook “Launching a B2B SaaS in 90 Days”
Before you write a single line of code, have forty conversations with people who would use your product. Not twenty. Not "a bunch." Forty. Here's how I got there.
