Lara

Lara

@trivium

Curious writer exploring brand strategy, digital marketing and public relations. I love turning complex marketing ideas into practical guides for business owners, marketers, students and anyone interested in how brands grow.

Joined Oct 2026 Dubai, United Arab Emirates
4 Writeups
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Lara posted a new writeup in Work 19h ago
What Is Brand Awareness and How Do You Build It? A Beginner’s Guide
Work What Is Brand Awareness and How Do You Build It? A Beginner’s Guide

What is brand awareness? A simple guide to getting remembered, choosing the right channels and tracking whether more people know you.

Lara
Lara · 5 min read
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Lara posted a new writeup in Digital Marketing Oct 19, 2026
What Is Public Relations (PR) and How Does It Work? A Beginner’s Guide
Digital Marketing What Is Public Relations (PR) and How Does It Work? A Beginner’s Guide

What is public relations? Learn how PR works, how it differs from advertising, how to plan a simple campaign and which results to measure.

Lara
Lara · 4 min read
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Lara liked
Oct 16, 2026
How Google’s Live AI Search Assistant in More Languages Changes International SEO
Digital Marketing How Google’s Live AI Search Assistant in More Languages Changes International SEO

Google’s live AI search assistant speaking in dozens more languages is not a cute product update—it is a search behavior update. When users can ask, interrupt, clarify, switch languages, and keep going without friction, the old “one keyword, one page

Trisha Kapoor
Trisha Kapoor · 19 min read
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Lara liked
Oct 16, 2026
Google Search Is Using AI to Replace Headlines: What It Means and What Publishers Should Do Next
Digital Marketing Google Search Is Using AI to Replace Headlines: What It Means and What Publishers Should Do Next

Google’s headline rewrite era is no longer theoreticalFor years, publishers, editors, and SEO teams treated the blue link in Google Search as a field they could mostly control. Write a strong title tag, align it with the page’s main heading, make sur

Vihaan
Vihaan · 20 min read
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Lara posted a new writeup in Digital Marketing Oct 12, 2026
What Is Influencer Marketing and How Does It Work? A Beginner’s Guide
Digital Marketing What Is Influencer Marketing and How Does It Work? A Beginner’s Guide

What is influencer marketing and how does it work? A simple guide to choosing creators, setting goals and measuring results.

Lara
Lara · 5 min read
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Lara liked
Oct 3, 2026
How to Choose the Right Marketing Agency for Your Brand: 7 Things to Check First
Digital Marketing How to Choose the Right Marketing Agency for Your Brand: 7 Things to Check First

How to choose the right marketing agency for your brand: 7 practical checks on goals, experience, services, measurement and communication before you hire.

Lara
Lara · 3 min read
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Lara posted a new writeup in Digital Marketing Oct 3, 2026
How to Choose the Right Marketing Agency for Your Brand: 7 Things to Check First
Digital Marketing How to Choose the Right Marketing Agency for Your Brand: 7 Things to Check First

How to choose the right marketing agency for your brand: 7 practical checks on goals, experience, services, measurement and communication before you hire.

Lara
Lara · 3 min read
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Lara started following
Oct 3, 2026
SEO
329 followers · 209 new writeups this week