Guide for Magento 2 SEO Extension

Webkul Software August 6, 2024

8 min read

Introduction of Magento 2 SEO Extension

In this Magento 2 SEO extension guide, we will discuss various search engine optimization tools to optimize technical SEO as well as on-page optimization concepts.

Now have a look at how Magento 2 SEO extension is useful for us.

Is Magento 2 good for SEO?

Magento 2 (Adobe Commerce) SEO extension is one of the promising extensions for SEO. Even if you are not using any extension then it is fine.

You don’t need any extensions for Magento 2 SEO.

Various tools are required for good SEO, that are already available in Magento 2 core. Example

SEF URLs are search-friendly URLs.XML SitemapInbuilt Google analyticsBetter Media Manager – Good for image SEO like “ALT” tag Canonical URLsAll Meta Information – Meta Title and Meta DescriptionInbuilt “Search term” – You can get inside the search team and can optimize your website for the same.URL redirect management for various redirections e.g 301 redirectA good Wysiwyg editor – for the Product page and CMS page for on-page content optimization Page speed – which is critical for the recently launched google page experience and core web vitals update in July 2021. Free SEO Tools for Magento 2 SEO The admin can enable or disable automatic sitemap generation.

Along with inbuilt SEO features, there are various freely available SEO tools

Google Search Console

Previously known as Google webmaster, it is all one tool for all SEO-related information.

Merchants can get all the crawl status, 404 errors, page index status, and any manual action or security action as well.

Google Analytics

This is by far the most important tool for Magento 2 SEO. Merchants can get information about bounce rate, CTR, real-time status, clicks, and page impressions.

Web. dev and lighthouse measurement

Web. dev is an excellent place for all website-related information including the latest web tech like PWA & core web vitals.

It also provides tools to check your website’s overall performance and health.

With all the above information, you don’t need any 3rd party SEO tools.

You just need a better SEO audit report for your website. We also provide the free SEO audit report for the websites

When do you need an SEO extension?

Although the above information is enough for search engine optimization. But Still few more improvements are good to have e.g schema markup, open graph markups, etc.

About: Magento 2 (Adobe Commerce) SEO extension

Magento 2 SEO extension provides various tools and options for improving the SEO of your online store.

Magento 2 SEO extension helps you to display rich snippets for products, categories, and CMS pages.

You can add content for the Facebook Open Graph and Twitter Cards, which allows customers to share the product on Facebook and Twitter.

SEO Meter is also included which shows suggestions to improve the SEO further.

Highlighted Features – SEO Extension

Generate category and product-wise sitemap XML.Show rich snippets for categories, products, and CMS pages.Multiple rich snippet options are available for products and CMS pages.View product SEO meter with suggestions to improve.View SEO meter also available for CMS page and category pages.Set focus keywords in products, categories, and CMS pages.Create a Facebook open graph and Twitter cards for products.View Facebook and Twitter snippet preview in product create form.Show Facebook and Twitter sharing icons on the product page.Customers can share any product with their friends and followers.The admin can receive a 404 error log notification through the mail with the user IP and URL.The admin can update crawler disallow on particular pages or routes.Update Generated sitemap whenever the admin saves products or categories.The admin can add the HTML sitemap feature on the front end.View SERP snippet preview for desktop and mobile view.Ping popular search engines within your admin account.View ping success or error log within the admin configuration.Set auto ping for each product update or create it to your desired search engine.Ping a specific URL within your Magento admin configuration.The module source code is 100% open for customization.Supports multiple languages and translations.Magento 2 SEO Extension works with multi-store.Mass delete 404 Urls from admin. Bing Site verification option in admin. Submit single URL or Mass URLs to bing through bing submit APIs.This module supports hreflang attribute which tells Google which language you are using on a specific page.The extension is compatible with the Hyva Theme.

Watch the below video tutorial to understand the extension workflow :

Installation of Magento 2 SEO extension

To install Magento 2 SEO Extension, please follow each and every step carefully as follows:

Step 1:

After extracting the downloaded zip file and you will get the src folder. Inside the src folder, you will find the app folder, copy the app folder to the Magento2 root directory.

Please view the below screenshot.

Step 2:

Run Commands

After uploading the module folder, you need to run the following commands in the Magento 2 root directory:

php bin/magento setup:upgradephp bin/magento setup:di:compilephp bin/magento setup:static-content:deployphp bin/magento indexer:reindexphp bin/magento cache:flush

Multi-Lingual Support

For multilingual support, the admin will navigate through Store->Configuration->General ->Locale Options.

After that, select the locale as German (the language into which the admin wants to translate his store content).

For translating the Magento 2 SEO module language, navigate through src/app/code/Webkul/AdvanceSeoManager/i18n and edit the en_US.csv file.

Thereafter, rename the CSV as “en_SA.csv” and translate all right side content after the comma in the Arabic language. After editing the CSV, save it.

Then upload it to the path src/app/code/Webkul/AdvanceSeoManager/i18n where the Magento2 is installed on the server.

The module gets translated into the Arabic Language. It supports both RTL and LTR languages.