Eric Colin

Eric Colin

@ericcolin

I am a blogger about technology, digital marketing etc.

Joined Dec 2024 Sydney, Australia Last seen Apr 27, 2026
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Eric Colin posted a new writeup in SEO Apr 27, 2026
Proven AI Search Visibility Guidance: What Actually Gets You Cited
SEO Proven AI Search Visibility Guidance: What Actually Gets You Cited

AI-powered search is changing what “visibility” means. In the classic search era, success often looked like a page-one ranking and a steady stream of clicks....

Eric Colin
Eric Colin · 9 min read
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Eric Colin posted a new writeup in SEO Apr 9, 2026
Answer Engine Optimisation: How to Make Your Content the One AI Systems Quote
SEO Answer Engine Optimisation: How to Make Your Content the One AI Systems Quote

Search is changing shape in a quiet way that’s easy to miss until it hits your numbers.People still “search,” but they’re increasingly getting the answer wit...

Eric Colin
Eric Colin · 13 min read
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Eric Colin posted a new writeup Mar 30, 2026
What “Trusted” Really Means When Sydney Businesses Buy AI Automation
What “Trusted” Really Means When Sydney Businesses Buy AI Automation

AI automation is having a very Sydney moment: mid-sized firms are trying to do more with the same headcount, larger organisations are untangling proce

Eric Colin
Eric Colin · 10 min read
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Eric Colin posted a new writeup in Business Feb 23, 2026
A Practical Marketing Strategy for Australian SMEs: From “Random Acts” to a Repeatable Plan
Business A Practical Marketing Strategy for Australian SMEs: From “Random Acts” to a Repeatable Plan

Marketing can feel like a treadmill when every week brings a new idea, a new platform update, or a new “must-try” tactic.For many Australian SMEs,

Eric Colin
Eric Colin · 11 min read
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Eric Colin posted a new writeup in Digital Marketing Jan 21, 2026
A Practical Framework for Choosing a White-label Search Optimisation Partner That Can Scale
Digital Marketing A Practical Framework for Choosing a White-label Search Optimisation Partner That Can Scale

Growth can be a good problem—right up until delivery starts to creak. Many agencies hit the same inflection point: clients want stronger search visi

Eric Colin
Eric Colin · 10 min read
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Eric Colin posted a new writeup in Digital Marketing Jul 25, 2025
Smart Strategies in Marketing for Dermatologists
Digital Marketing Smart Strategies in Marketing for Dermatologists

Marketing a dermatology clinic today requires more than a website. This guide breaks down smart, compliant strategies — from SEO and paid ads to content and patient trust — tailored to how people find and choose care. Perfect for Australian dermatologists aiming to boost visibility while staying within advertising regulations.

Eric Colin
Eric Colin · 9 min read
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Eric Colin posted a new writeup in Digital Marketing Mar 20, 2025
Mobile-Friendly Tradies Websites: A Must-Have
Digital Marketing Mobile-Friendly Tradies Websites: A Must-Have

Are you a tradie who is stuck on word-of-mouth and flyers only? In the modern digital age, it's like trying to fight a gun battle with a knife. Prosp

Eric Colin
Eric Colin · 13 min read
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Eric Colin posted a new writeup in Digital Marketing Mar 14, 2025
SEO Secrets: Dominate Real Estate Search Results
Digital Marketing SEO Secrets: Dominate Real Estate Search Results

Visibility is the game in the competitive real estate business. Picture your dream clients browsing the internet, but your listings are nowhere to be

Eric Colin
Eric Colin · 9 min read
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Eric Colin posted a new writeup in Digital Marketing Dec 4, 2024
Embrace the Future: Emerging Trends in WooCommerce
Digital Marketing Embrace the Future: Emerging Trends in WooCommerce

Explore the future of WooCommerce and how businesses can stay competitive by enhancing user experiences, optimising mobile commerce, and securing their online stores. Learn key strategies to create efficient and engaging online shopping experiences that drive growth and customer loyalty.

Eric Colin
Eric Colin · 13 min read
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