Jason Hubbard's articles How Data Enrichment Can Benefit B2B Businesses? While today's marketers have plentiful access to data, ensuring the data is relevant and up-to-date is important. Customer data typically comes from a variety of sources including website forms, social media, email lists, and more. We all come across fake lead information, every now and then. This is where data enrichment as a practice comes […] May 24, 2020May 24, 2020 Saving Bookmark this article Bookmarked 3 Principles of SaaS Marketing Software-as-a-service is a fairly specific niche, so it's important to be mindful of the audience you're selling to while you're designing your marketing plan. If you are going the traditional route to give “free trials” or sticking to the “information is king” model, marketing for Saas can still be tricky to figure out. Here are […] May 5, 2020May 5, 2020 Saving Bookmark this article Bookmarked
How Data Enrichment Can Benefit B2B Businesses? While today's marketers have plentiful access to data, ensuring the data is relevant and up-to-date is important. Customer data typically comes from a variety of sources including website forms, social media, email lists, and more. We all come across fake lead information, every now and then. This is where data enrichment as a practice comes […] May 24, 2020May 24, 2020 Saving Bookmark this article Bookmarked
3 Principles of SaaS Marketing Software-as-a-service is a fairly specific niche, so it's important to be mindful of the audience you're selling to while you're designing your marketing plan. If you are going the traditional route to give “free trials” or sticking to the “information is king” model, marketing for Saas can still be tricky to figure out. Here are […] May 5, 2020May 5, 2020 Saving Bookmark this article Bookmarked