The short-term courses designed for students immediately after graduation or pre-graduation studies to find a specific career path or to find a job can be called job-oriented courses. This also helps to step up in the career.
SEO analyst, affiliate marketer, and google AdWords specialist are much more specific sections of a broad and wide profession of digital marketing. Another example is the medical industry. Ortho pediatrics, cardiologist, pediatrician, gynecologists', urology, ENT, and Lab specializations are different specializations for doctors and in the medical industry.
We can say that by profession, the doctor is a very large and broad profession. The doctor's example is only for ease of understanding, but it can't say that these are examples of job-oriented courses.
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https://nexxadigital.com/short-term-courses/
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