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A Sales Growth Company's articles

Are you struggling to identify prospects? Instead of randomly picking businesses that seem related to your product, you should build an ideal customer profile. SaaS and B2B sales training can help you use this ideal customer profile to narrow down your list of prospects and find buyers who are extremely motivated to purchase your product or service. Here is how to build your perfect customer profile.
Whether you’re talking to an associate or CEO of a multinational corporation, you need to know how to demonstrate your credibility and asking superficial, surface-level questions is NOT the way to do it. Surface-level, superficial questions just waste your prospects time. If you’re asking surface-level questions about their role, the number of employees, etc. that’s […]
Before you ever introduce your product or even start the sales process, you must thoroughly understand a prospect’s current state. This discovery process is more important than any other stage in selling. The best in-person and virtual sales training programs will teach salespeople the importance of discovering problems and the root causes of these problems. […]