jobyjohnusa's articles

On an unseasonably relaxing April day, Mr. Joe Paul checked out Lafayette College in Easton, and pupils were maximizing the climate. The university is lovely, with traditional older buildings clustered together, winding paths, and well-manicured eco-friendly rooms. Some more recent structures dot the campus, complementing not taking on the conventional architecture. On the big open […]
Much of Louisiana's institution of higher learnings got some national recognition recently as the United States Information & Globe Report's 2022 version of “Ideal Colleges” was released and awarded countless leading positions to the state's establishments of higher understanding. University of Louisiana Lafayette was detailed among the top 391 institutions of higher learning in the […]
Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts was edited by Raymond P. Fisk, Stephen J. Grove, and Joby John. This anthology is an introspection by the scholars in the field of services marketing and management. Academic legends such as Valarie A. Zeithaml, Parsu Parasuraman, Leonard L. Berry, and Evert Gummesson present a […]
Mindfulness, i.e., nonjudgmental, present-centered awareness and attention, finds its roots in ancient spiritual traditions, and is most systematically articulated and emphasized in Buddhism. Although arguably relevant to a variety of practices, mindfulness research is sparse in marketing literature. In particular, there is a shortage of empirical research on the application of mindfulness in marketing (Ndubisi, […]
Dr. Joby John is a Professor of Marketing at the University Of Louisiana Lafayette. A BS(Honours) in Pharmacy from BITS, Pilani Dr. Joby John completed his MBA from Madras University. He has his Ph.D. from the Oklahoma State University, US, and was an instructor at the Oklahoma State University teaching undergraduate students in Marketing, Promotion, […]
You’re in the correct place if you’re concerned about you can grow personally. A positive outlook and the continual assimilation of new information are two key factors that increase your ability to succeed in your personal development plan. Use the tips from the Professor of Marketing in this article to expand your knowledge and help […]

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