When it comes to running a successful business, the most important recipe is having the ability to innovate and continuously update yourself to the changing requirements of the marketplace. The digital marketplace is constantly evolving due to various factors such as improving technology, changing consumers, new trends, etc.
The service industry is one such marketplace where constant evolution is the name of the game. With many different competitors all vying for customer’s attention, the ones who truly make life easier for the consumer wins out most of the time.
This need for accessibility and easy use has led way to the arrival of an entire sector of services known as On-Demand services.
What Is An On-Demand Service?
The on-demand service is described as an economic activity generated by digital marketplaces and technology firms to meet customer demand through instant access to products and services.
The on-demand economy operates by taking a service such as meal delivery, taxi service, make-up, etc, and using technology to link vendors to customers.
With the ease in the use of such applications and the accessibility that they provide, they have become a staple of the service industry and have completely changed the landscape of the economy.
Shortcomings Of The Taxi Industry
One such nook of the service industry that has been hugely successful in employing this method is the taxi service industry. With the huge success of companies like Uber and Ola, there has been a huge explosion in the growth of on-demand taxi fleet services.
However, as we all know, nothing is perfect. There are some shortcomings to the taxi industry that were not entirely addressed.
For example, booking a taxi for one person does not make much sense economically. It is a waste of space and fuel to transport a single person back and forth.
- Making use of these shortcomings, there is a new player in the game in the form of the bike booking app.
- Online bike taxi apps are a fresh concept in the minds of many consumers, but they are a welcome sight indeed!
- Sometimes referred to as “baxis”, these bike taxis are a faster, affordable and economically more feasible method of transport compared to the traditional taxis.
Let’s look at some reasons why online bike taxi apps are growing in popularity.
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