Overview and Scope
Electrolyte drinks refer to a type of drink that contains water, glucose, and electrolyte elements like sodium and potassium. These are used to enhance athletic performance, rehydration during illness, better recovery, and healthy cell function, and help in rebuilding damaged tissues.
Sizing and Forecast
The electrolyte drinks market size has grown strongly in recent years. It will grow from $29.61 billion in 2023 to $31.54 billion in 2024 at a compound annual growth rate (CAGR) of 6.5%. The growth in the historic period can be attributed to sports and fitness trends, health and wellness awareness, rising incidence of dehydration, marketing and endorsements, expansion of fitness culture.
The electrolyte drinks market size is expected to see strong growth in the next few years. It will grow to $41.12 billion in 2028 at a compound annual growth rate (CAGR) of 6.9%. The growth in the forecast period can be attributed to rising demand for natural ingredients, expanding consumer base, partnerships with health institutions, environmental sustainability, global health crises. Major trends in the forecast period include functional ingredients and nutrients, natural and clean label products, innovative flavor profiles, sustainable packaging, sports-specific electrolyte formulations.
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Segmentation & Regional Insights
The electrolyte drinks market covered in this report is segmented –
1) By Type: Isotonic, Hypotonic, Hypertonic
2) By Packaging: PET Bottles, Cartons, Beverage Cans
3) By Application: Sports, Medical Centers
4) By Distribution Channels: Hypermarkets Or Supermarkets, Drug Stores, Convenience Stores, Online Channels, Other Distribution Channels
North America was the largest region in the electrolyte drinks market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global electrolyte drinks market report during the forecast period. The regions covered in the electrolyte drinks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The rise in sports activities is expected to propel the growth of the electrolyte drinks market going forward. Sports refers to a type of human activity that involves effort and ability as the main objective of the activity, with aspects such as competition or social participation, and where regulations and norms of behavior governing the behavior exist officially by organizations. Electrolyte drinks are commonly used by athletes for rehydration, electrolyte balance, and energy support that are lost during strenuous exercise as well as to enhance endurance and stamina. For instance, in May 2022, according to a report issued by the Sports & Fitness Industry Association (SFIA), a US-based trade association of sports and fitness brands, participation in sports and activities increased by 1.3 percent in 2021 compared to 2020. Therefore, the rise in sports activities is driving the growth of the electrolyte drinks market.
Key Industry Players
Major companies operating in the electrolyte drinks market report are PepsiCo Inc., Abbott Laboratories, The Coca-Cola Company, GSK plc, Danone S.A., Red Bull GmbH, Schweppes Australia Pty Ltd, Pocari Sweat (Otsuka Pharmaceutical Co. Ltd.), BODYARMOR, Lucozade Ribena Suntory Limited, GU Energy Labs, Liquid IV, Nuun Hydration, Vega Sport, Biolyte, LyteZone, Hi-Lyte, LifeAID Beverage Co., Hydrant Inc., Kill Cliff, Skratch Labs, Drip Drop Hydration Inc., AQUAhydrate, Hydralyte, Ultima Replenisher, PURE Sports Nutrition, Tailwind Nutrition, NOOMA, REIZE Energy Drink, SOS Hydration Inc, 4 Purpose Energy, BeMixed, Clean Cause, Cure Hydration, Electrolyte Water Co., LMNT (Elemental Labs), ORAL I.V., OXIGEN Water, SOS Kids, Tailwind Nutrition, The Perfect Sports Drink, VAYA, ZeroWater, ZYM Catapult
The electrolyte drinks market report table of contents includes:
- Executive Summary
- Electrolyte Drinks Market Characteristics
- Electrolyte Drinks Market Trends And Strategies
- Electrolyte Drinks Market – Macro Economic Scenario
- Global Electrolyte Drinks Market Size and Growth
- Electrolyte Drinks Market Segmentation
- Electrolyte Drinks Market Regional And Country Analysis
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- Key Mergers And Acquisitions In The Electrolyte Drinks Market
- Electrolyte Drinks Market Future Outlook and Potential Analysis
- Appendix
List Of Tables:
Table 1: Global Historic Market Growth, 2018-2023, $ Billion
Table 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
Table 3: Global Electrolyte Drinks Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 4: Global Electrolyte Drinks Market, Segmentation By Packaging, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 5: Global Electrolyte Drinks Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
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Table 75: PepsiCo Inc. Financial Performance
Table 76: Abbott Laboratories Financial Performance
Table 77: The Coca-Cola Company Financial Performance
Table 78: GSK plc Financial Performance
Table 79: Danone S.A. Financial Performance
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