The concept is simple: to expose your business to global expertise, you can either fly a small group of employees and clients overseas for quick meetings with experts, investors, and foreign specialists at considerable expense, or you can host a symposium or convention where you invite the world's leading thinkers and global players to present their most recent ideas and gain access to their expertise in your backyard at their own expense.
MICE (meetings, incentives, conferences, and exhibits) Large groups of people gather for a specific purpose and are often arranged long in advance while engaging in tourism. Recently, there has been a tendency in the industry.
When a company or organisation employers frequently utilise incentive travel to thank their staff for meeting or surpassing their expectations or for a job well done. Simply put, when you want to honour your best workers or loyal customers and suppliers, that's when the “I” in MICE Travel comes into play.
Conference tourism, as its name suggests, takes place when a group of intellectuals, trailblazers, and businesses get together with the aim of sharing ideas.
Events and exhibits are planned so that attendees will have a thorough understanding of the ideas and products of the organisers. This may be thought of as a well-rounded experience as it typically involves both food and entertainment.
MICE tourism is a prime example of the global economy's fastest-growing sector.
Two primary factors influence tourism are shopping and business outings. In many local economies, the meetings, incentives, conventions, and exhibitions (MICE) industry has emerged as a rapidly growing sector as a result of economic expansion and increasing globalisation.
MICE Tour gives them access to international trade
The educated workforce India has to offer is expected to speak English and other official foreign languages with ease. As a result, the language barrier is eliminated and operators have access to a larger playing field. India is also conveniently reachable from airports all around the world.
It is simple to comprehend that participants of international conferences and exhibitions have more purchasing power than FIT (Free Independent Traveler) tourists.
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