People have become much more aware and conscious about their health and wellness than a few years ago. Believe it or not, somewhere, the credit goes to the COVID-19 outbreak which, has forced people to take even the minutest of precautions.
In the initial days, the government regulated a few guidelines including, ‘total refrainment from moving outdoors,’ which turned our lives upside down. However, it helped a lot in keeping the virus under control.
We all are witness to the change in methods of operating businesses to keep earning for livelihood. Sure, all the brick-and-mortar stores shut down; however, businesses immediately changed their methods by shifting to digital approach.
How?
By building DEDICATED MOBILE APPS!
Every activity, from grocery shopping to e-banking to healthcare, became a convenient procedure. Users too started enjoying the ease of using these apps as they didn’t even have to step out of their houses.
Understanding the need of the hour, a London-based health and wellness app startup Palta also contributed to serving the patients remotely.
How? Keep reading to know!
Palta App: In Sickness and in Health
As it is already apparent, Palta is a healthcare app that offers preventative healthcare for its users. As per recent announcements, the app has raised $100 million in a Series B funding round. The company aims to use the amount to generate new products similar to its existing ones, including Flo Health, Simple Fasting, etc.
Additionally, the platform claims to possess more than 100 million active users, of which 2.4 million are the paid subscribers.
Isn’t it huge?
What do you think about the idea of developing a healthcare app for people to monitor their health without visiting a hospital?
We think we might have spilled about an awesome monetization plan for you!
DO YOU AGREE?
If that’s a yes, and you want to build a healthcare app for your business, we’re further going to discuss about getting started with the same. However, if you’re not convinced, let’s begin by talking about why you should develop one.
The fascinating part is that even healthcare professionals are using healthcare mobile apps to connect with the users and provide them with insights. These applications are a quick and easy solution to seek help remotely; therefore, it has become one popular mode of communication between doctors and patients. Not only this, but such apps also facilitate appointments, check-ups, reminders, and more.
Important Tips to Build an Exceptional Healthcare App
1. Start by Identification of an Issue in Existing Apps
Undoubtedly, there are thousands of healthcare apps in the market; however, not all are successful.
We don’t want you to become another app owner with a similar app in the market and struggling to build a consumer base. Therefore, start by gathering information about the elements that will set you apart from the rest. Also, monitor what the existing apps are missing, and integrate the same into your app.
2. Know Your Audience
Understanding who your target audience is and what their requirements are is a crucial step, or else you’ll end up having little or no users at all.
Start by conducting market research. Once the information is collected, work accordingly to build an efficient mobile app.
3. The Design Stage
Knowing the age group of your audience is also important for the designing stage of your app. For example, if your target audience is old, they prefer a simple design and navigation, while a colorful design intrigues the young.
REMEMBER, your audience has the potential to make or break your business. Thus, being on the same page as your users is essential.
4. Create an MVP
Developing a healthcare app can be costly, and who would want to burn a hole in the pocket if it’s your first time. Therefore, it’s recommended to create a Minimum Viable Product (MVP) for early feedback.
5. Monetization
Have you figured out how you will monetize via your healthcare app?
Well, there are various monetization models and strategies that you may use to earn money. These include advertising, in-app purchases, subscriptions, and more. However, keep in mind that your primary goal should be to serve your patients and provide the best healthcare services.
To Sum Up
The rise in mobile healthcare apps is highly driving the future of the industry. The demand for a user-friendly and efficient healthcare apps is growing, and now is the best time to invest your resources and build one for the users.
Palta is on its way to growing tremendously, and the next could be you!
So, what are you waiting for when mobile application development in UK should be your next shot!
Schedule your consultation and connect with the experts today for more insights!
Happy reading!
