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In a digital world, more and more companies have a website on which to offer their products or services. There are millions of pages, all very different from each other, since each one is adjusted to the needs of each company. Despite being so different, there are certain components that cannot be missing in any of them. Therefore, we are going to explain the infallible recipe to have a professional website below.

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The first thing to take into account when creating our website is the domain and hosting .

The domain is the name by which users identify your web page. For example, in our case it is www.napollo.ae. It is advisable to choose a short domain, easy to write and memorize. If you want to go a little deeper into the importance of the domain on your website , you can read our article.

Second, we find the hosting. Hosting or web hosting is the server on which all the information on your website is stored. There are many types of accommodation,  so we recommend that you choose the one that best suits the needs of your page.

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The second point to take into account is the security and privacy of it. Your website must be a safe place for both you and the user. One of the security indicators is the secure hypertext transfer protocol, also known as HTTPS.

Another factor to take into account within the scope of privacy is the Cookies policy . The cookies are used by web servers to differentiate and segment users in order to personalize your experience . Failure to comply with the cookie policy may lead to financial penalties for the owner of the website.

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The third point to take into account is the design of the web. This must contain a design according to the corporate image of the company, so that it is easier for the user to identify it with the brand. At the same time, it is recommended that it have a modern design, since it transmits more confidence to the visitor and can also positively influence the time that a user browses our website.

Linked with the design, is the optimization of the web for the different devices. Today there are many ways to access a website: we can do it through a computer, a tablet, a mobile phone, a SmartTV … Each device has different dimensions and therefore, its display will change. Therefore, you have to establish a responsive design, which adapts to all types of devices.

The last point to consider is the content. Our website must contain quality content that really helps the user. In addition, this content will help us to position our website thanks to SEO. SEO or Search Engine Optimization is search engine optimization; which will help us to make our website appear on the first pages of Google, that is, SEO will give visibility to our website.

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