Since March last year, people have been working from home, caused a dramatic transformation in their wardrobes. Slacks have been replaced with sweatpants, uncomfortable shoes are gone, and accessories gathered dusted. This unforeseen upheaval impacted the fashion business. In such scenarios having a customization solution would do wonders for your business, as it gives freedom to buyers to design their clothes. The custom made hoodies work on similar lines and enable apparel brands to adapt to consumers' demands seamlessly.
Custom Design Hoodies Offers Solutions to Brands to Master the Online Marketplace
Since the beginning of this year, more people are taking a jab, enabling the fashion industry to reopen brick-and-mortar stores. It wouldn't be wrong to assume that the pandemic's end is in sight from this trend. However, the question remains open-ended: will shoppers continue to buy pyjamas and athleisure, or will they go with trendy shirts, blazers, and gowns. Don't worry; we have got you covered. In the blog, we shall highlight various fashion ecommerce trends that will help you exceed your customers' expectations and grow your brand.
Here are the latest trends influencing the apparel industry:
Mobile Shopping Making its Way into the Fashion Industry
Mobiles phones gadgets are essential commodities and not merely luxury anymore. Even before the pandemic hit us, most people would spend their time gazing at their smartphones. This behavior was reinforced in the lockdown period as people didn't have much to do. As per the statistics, since the last year, there has been a 20% increase in the time people spend on mobile apps. This should be exciting news for fashion brands with or without mobile shopping apps. They have a golden opportunity to engage more with their audiences. In fact, studies show that the amount of time a user spends in a mobile shopping app correlates strongly with total retail sales (both online and in-person). It indicates that not only are people using their mobile devices to shop, but they're also engaging more with mobile experiences in a way that supports their buying journey.
Likewise, the best custom hoodies come with a mobile responsive layout enabling brands to let their buyers shop from the comfort of their homes. It allows the users to add some attractive design with the help of our developed features, like uploading the images, set text and its fonts, shapes, and callouts.
Artificial Intelligence Becoming Go-to Solutions
Technology has touched every aspect of our lives, and the fashion industry is no exception. With the new technologies emerging in the online marketplace, brands find themselves off-guard as they cannot keep up with the changing time. In the last couple of years, AI fashion eCommerce tools and AI-powered personalization tools are becoming more and more necessary for fashion eCommerce. These tools enable brands to ensure that buyers don't waste their time looking through irrelevant products, and based on their prior shopping and likings, they can recommend some new products. These strategies are emerging as a powerful tool to offer personalized services to their audiences.
Conclusion-
From the facts presented above, it is apparent that to make a way into customers' hearts is by blending technology into fashion and allow your customers to shop anytime and anywhere. If you are unfamiliar with this stream, you must implement the custom made hoodies by iDesigniBuy. It is one of the leading names in the fashion-tech industry enabling apparel companies to engage more with their audiences.
