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Are you an automotive dealer struggling with high maintenance cost? Wonder how to make the car buying experience more immersive, fast and better? With fast-changing technology, augmented reality is one of the most promising ways to shop for a new car. The automotive industry is experiencing constant growth with augmented reality. How about taking your car showroom to the next level with robust AR solutions?

What is Augmented Reality? Augmented reality offers an enhanced experience to customers by adding a layer of digital content to the real-world environment. The market size for AR in automotive is expected to cross USD 25.30 billion by 2030.

Top Advantages of AR in the Automotive Industry  

Custom AR solutions have a myriad of benefits that can upscale the shopping experience for customers. There are solutions providers such as Yeppar offering high-end augmented reality solutions to automotive clients across the globe. They work closely with dealers, manufacturers and suppliers to create extended reality services for various applications. Here are few of the most promising applications:

Augmented reality prototyping 

Automotive tycoons including Volkswagen, BMW, and Ford use augmented reality technologies in their design and prototyping processes. Building prototypes to test the components of the vehicle can be time-consuming and costly. Designers can use custom augmented reality applications to display variations for different models with virtual components and have realistic reviews on a virtual 3D model.

Digital Showroom 

With the help of AR apps, customers can now examine the car virtually from the comfort of their homes without having to visit the actual showrooms. AR apps enhance the customer experience by adding all the details virtually so the customer can examine the interior as well as the exterior parts of the car.

Improved driver safety 

Augmented Reality applications can help enhance the driving experience by displaying information such as weather forecasts, navigation arrows, distance to the next turn, or speed.

Car Assembly 

Absolute accuracy and close attention to detail are needed during the car-assembling process. AR smartphones or tablets can be used to digitally overlay essential and critical information required to assemble various components of the car with minimal errors.

Car Maintenance 

Augmented reality solutions can also be used to help perform maintenance tasks. AR gadgets provide real-time data on spares, consumables and other resources needed to complete the task. With immersive solution, you can achieve production goals by lowering the incidence of errors
during execution. It also impacts the timely completion, decreased downtime, and the achievement of production goals.


AR has a vast range of applications in the automotive industry from designing and prototyping, to manufacturing, maintenance, product display, virtual interaction with customers and enhanced driver experience. If you want to take your car showroom to the virtual world to increase sales, create a promising impression on your customers, an augmented reality solution created by companies like Yeppar can be of significant help. You may contact them here for more info or a demo request.


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