Businesses areusing business text messaging in many different ways to increase their sales and strongly building up their marketing services. They are using it for customer support too. But in this article, you’ll learn how business text messaging can be more useful for the business:
Appointment reminders and scheduling:
It let customers schedule appointments by texting and automatically the reminders start which helps them remember to keep their appointments. It’s more convenient for them and your business and helps to lower cancellation rates. It also reduces the number of time employees spends making manual phone calls to customers, which can help to improve the efficiency of your human resources.
Payment and billing reminders
Many customers pay their bills online but might forget to pay by the deadline. Sending an attention-grabbing notice that their bill is coming due will help customers to make timely payments. This benefits your company and your customers, as you will receive money owed and they won’t have to pay the unnecessary interest charges and fines.
Order confirmation and delivery updates
Online retailers have made order confirmation and delivery updates an expected requirement for the customers. Incorporate text messaging into your inventory system to inform customers when they’ve placed an order and when to expect delivery.
Birthday and anniversary messages
Sending birthday and anniversary greetings to customers is an effective way to build brand image. People generally like being contacted and acknowledged on these occasions, so reaching out to customers on these days will create goodwill. Your business message will also stand out from other birthday and anniversary messages.
Event reminders, updates, and promotions
Your business can send business text messages to inform prospects and customers of upcoming events and promotions before they occur. You can provide updates and schedule changes before the event, and send out text messages after the event to gather feedback. You can also get creative with text messages during the event, such as requesting selfies or asking trivia questions for prizes.
Unique orders
Many restaurants use smartphone apps to support online ordering, but they can be too expensive for smaller restaurants and businesses. Use business text messaging service to take unique orders, as well as promote new offerings and limited-time specials, announce company news, and collect feedback from the customers.
Coupon and discount distribution
Business text messaging serviceis an effective way to distribute coupons, as well as announce special discounts to loyal customers. This can encourage more customers to come into your store, or place orders on your website. It also eliminates the worry for customers that coupons get lost or expire since they are saved on their mobile devices. You can also promote flash sales by text message to create greater urgency for your products orservices.
Referral promotions
Word-of-mouth promotion is an effective way to grow your business. The best sources of referrals are satisfied customers. Send text messages to your best customers to refer their friends to your business. Add discounts and other rewards to incentivize customers to help increase referrals.
Inspirational and motivational messages
Inspirational and motivational text messages can help your business stay top of mind with your customers and increase engagement. The types of messages you send will depend on the type of business. For example, if you operate a gym or other health-oriented business, you can send health-focused text messages in the morning to help customers start their day on a positive note.
