You might think that UX and UI are the same thing, but that’s not actually the case. It’s easy to get these two things confused since they’re both responsible for making sure that your website or app works correctly, but they are actually quite different. The differences between UX and UI can get pretty confusing, especially if you’re new to design, so this article breaks down what each of these things mean and how they differ from one another so you can fully understand them.

What is User Experience (UX)?

User experience, or UX, refers to how a user feels when interacting with a product. It’s about simple things like if it’s easy to use or intuitive. It’s about if a user finds value in using your product and would be motivated to return. User experience can be broken down into five distinct areas: usability, desirability, utility, learnability, and accessibility. If any of these areas are lacking, you can expect users to abandon your product quickly.

What is User Interface (UI)?

The user interface or UI is a means of interacting with an application, system, or device. Interfaces are designed to be used by people (the users) to communicate their wishes/intentions/requirements to machines that operate on information.

Why are they called separately?

UI is a code word for User Interface while UX simply means User Experience. While they have many similarities, there are also quite a few differences, but they can often be used interchangeably. In fact, many designers would rather not get into which one is better because both disciplines rely on each other to achieve optimal results. So what do they really do? And why do we need them both? Let’s take a look!

The Difference Between UI And UX:

There is a difference between User Interface (UI) design and User Experience (UX) design, but what is it? And why should you care? Put simply, UI designers create elements like color palettes, fonts, logos, navigational structures, symbols, images and any other visual assets that communicate with users. On top of that they also are responsible for making sure a website works well on mobile devices as well as desktop machines. On the other hand, UX designers take into account how people use a site or app. They make decisions about how easy it is to navigate through content; whether people can find what they’re looking for; and whether there are any usability issues that need to be addressed. In short, UI design focuses on aesthetics while UX focuses on function. The two disciplines work together in harmony to ensure your company has an online presence that looks good and works well.

Conclusion

Having a good understanding of user interface design is necessary for creating well-organized websites that are easy to navigate. There are many tools and resources available for designers, but it takes more than software to create a great site. It requires analyzing your users’ needs, considering their perspective when creating new features, and listening to feedback from current customers. As long as you put yourself in your users’ shoes every step of the way, you will make great strides towards making both them and yourself happy. Hire an UI/UX design company for simplified interfaces across mobile app design to significantly increases engagement and conversion rate in the website.