Content writing is the method of planning, writing and editing content for the web. It includes writing articles, blog posts, podcasts and scripts for videos. It also includes writing content for specific platforms, such as Twitter, Facebook etc.
A good content writer needs to specialize in providing appropriate content for websites. Every website, every business has a specific target audience. Content writers are expected to identify and attract the target audience by providing the most relevant content. Good content should also contain keywords aimed towards being easily searchable and improving the website's SEO. Content writing courses equip writers with various skills to be successful.
There are many institutes that offer content writing courses in India. Let us take a look at the top 7 content writing courses in India.
1. Henry Harvin
If you want to do a content writing course at a reasonable price that teaches you all the tricks and tools of the trade, Henry Harvin’s content writing course is the one you should look at. Henry Harvin’s content writing course is one of the most reputable certification programs accepted internationally. It is one of the oldest content learning programs in Asia and has been rated as the no.1 writing course in the industry by Bestcoursenews.com.
Below are few things Henry Harvin’s content writing course teaches their students
- How to write different types of content
- The skill to translate one’s thoughts into words and attract readers
- Develop necessary language skills to be able write for both in-house and international clients
- Learn how to technically launch websites and blogs
- Master graphic skills to design PPTs, newsletters, logos and more
- Learn about advanced research skills and use these skills to write on any subject
- Develop skillset to find potential target audience for one’s content
- Learn how to reach out and engage the target audience by building effective content strategies.
2. Education and Career Times (ECT)
Education and Career Times offers advanced content writing courses. This training institute is the only Content Writing Training Institute that is recognized by the government in India. Their course structure is well-planned and includes Introduction to Content Writing, Learn Writing Tools, Tips, & Techniques, Learn to Write Specific Pieces of Content and Monetize Writing Skills. Getting certified from a government recognized institute often helps.
3. Udemy
Udemy is a coaching center that has always been known for the quality of the content it offers. Their content writing courses focus on helping students to turn their blogs, articles, and other content into extraordinary work. If you want to learn how to give your sentences a rhythm or want to gain more knowledge about the science of writing, Udemy’s content writing course teaches you all. Their sessions are very engaging and include video lectures and study materials.
4. Coursera
Coursera is another online learning platform that is offering content writing courses. Their courses are affordable and flexible. Their content writing course teaches about the content marketing ecosystem, types of content, the strategic context, content marketing strategy, and how to manage content. The classes are designed to be self-paced but include hands-on tasks to learn the practical parts.
5. Idea Lab
Idea Lab is a next-gen organization with operations across India, USA, and Canada. Their content writing courses include foundation, copywriting, technical, creative, and instructional design. They offer online, classroom sessions and boot camps.
Idea Lab provides a considerable amount of practical experience. Students are taught to learn how to use several free and paid tools such as Canva, Grammarly, Hemingway, Feedly, Google trends, etc. They have a low teacher to student ratio to facilitate interactive sessions. The course modules of their content writing course are regularly updated.
6. Inventateq
Inventateq is a training institute that offers training and placement in many different areas including content writing. Their content writing course modules cover basics, content writing for SEO, types of content writing, blogging, copywriting, eBook strategies, email writing and more. The exposure in various fields aims to make students more employable.
7. Digital Academy 360
The Digital Academy 360 also offers Content Writing Certification Program which includes all forms of content writing, WordPress website designing and also soft skills. This course provides hands-on experience and improves research ability.
Conclusion
The demand for content writers has increased considerably. This field requires creativity along with some technical skills so if you are planning to make a career in this field then get your content writing certification soon.
