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Did you know that seafood is the most traded food commodity in the world? It is no wonder, with all of the delicious options available. Unfortunately, this also makes seafood a target for fraud and illegal activities. That is why it is so important for consumers to be able to trust the seafood they are buying. One way that fish exporters in Sri Lanka ensure this trust is through traceability information.

 

Traceability information is a way of tracking the journey of seafood from the point of harvest to the point of sale. This information can include things like where the seafood was caught, what type of seafood it is, who the seafood or swordfish suppliers are, and which seafood export company processed it. By providing this information, retailers and consumers can be sure that they are getting what they paid for.

 

The benefits of traceability don't end there, though. Traceability also helps ensure food safety. It allows retailers to quickly identify and remove any contaminated products from their shelves. Additionally, it makes it easier to track down the source of any outbreaks of food-borne illness.

 

Overall, traceability provides transparency and accountability in the seafood industry. It builds trust between fish exporters in Sri Lanka and elsewhere, retailers and consumers, and helps to ensure that everyone is getting the safe, high-quality seafood they expect. That's why traceability information is so important for seafood.

 

Traceability information can be important for a number of reasons.

  • First, it helps to ensure food safety. By tracking where food comes from and how it has been handled, traceability information can help to identify potential safety hazards and ensure that products are safe to eat.
  • Second, traceability information can help to ensure the quality of food products. By tracking where food comes from and how it has been produced, retailers and consumers can be sure they are getting the high-quality seafood they expect.
  • Finally, traceability information builds trust between retailers and consumers. When customers know that their fish was caught in a sustainable way and that the retailer is committed to providing safe, high-quality seafood, they are more likely to buy seafood products from that retailer again. In this way, traceability can help to build long-term relationships between businesses and consumers.

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