MyHoardings's articles

OTT Advertising: OTT advertising or over-the -top advertising is a revolutionary trend  under online advertising that enable brands  to present customized ads based on the TV or mobile  viewing habits of the target  audience. The trend started with the advent of various OTT platforms like Hotstar, SonyLiv, Zee5, Voot and many more popular streaming channels in India. OTT platforms are replacing the traditional […]
Social Media Advertising: Tapping the internet savvy audience The impact of digitization and internet penetration has been huge on both rural and urban audience. With smart phones offering apps for shopping, networking, health management, dating and much more, the era is owned by internet and digital breathing generation. The advertisers and brands too have turn to internet […]
From traditional advertising to adopting digital innovations to reach the target audience, the brands keep trying the new and the old form of advertising. This time the brands are making a move towards one of its kind advertising platform, the ‘private radio advertising‘ in trains. Combining transit advertising with radio advertising, pumps up the ability of the advertising […]
ROI booster for your Ad Campaign – Train advertisement Railway advertising has been a prominent outdoor advertising media for ages and its importance and relevance has only risen with the advent of new technology. In the times where various transit media options like cab service, metro trains, buses and private vehicles are highly preferred means of transportation, […]


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